Lena Hoschek – Pin Up and Vintage Clothes from Austria
The Lovely Lena Hoschek
Fashion designers always have a hunger, a certain appetite for a certain style. Lena Hoscheck, from Austria, has an appetite for the classics.
Figure flattering, feminine, timeless looks that can make any woman feel like a lady. Graduating from the Fashion Institute in Vienna, she now has employees in Graz, Vienna, and Berlin. Not only is her pin-up fashion empire expanding, she’s also adding some high status names to her little black book of happy clientele. Pop sensation, Katy Perry and German actress, Charlotte Roche, are satisfied Lena Hoschek shoppers.
All pictures by Lupi Spuma
with friendly permission by Lena Hoschek
Cravings for colored lace, creamy silks, and smooth fabrics with rich prints are all met with Lena Hoschek’s extensive and detailed collections, of 1940s and 1950s inspired pieces. Dresses always seem to be a pin-up designers bread and butter, since they are in high demand among the vintage community. Lena Hoschek doesn’t just cater to the cries of her eccentric pin-up ladies, she spoils them rotten by going above and beyond.
Not only does she have amazing dress selections but Lena also creates skirts, blouses, knitwear, jackets, swimwear, shorts and pants, T-shirts (for men and women), sunglasses, and other accessories. A smorgasbord of vintage inspired treats for the dedicated collector.
Lena tends to stick with neutral elegant colors and classic designs, really capturing the true feel of the 1940s and 1950s with her choice of subtle prints and styles. Not only does Lena Hosheck capture the most beautiful moments of the past, she also capture the essence of femininity in her collections.
She isn’t all about being a perfect graceful lady, no woman is perfect. The female race has to learn to laugh at their flaws while still carrying on like a true vintage inspired vixen. Lena believes in laughter, having a good sense of humor, having fun, and laughing at obvious human and female flaws. Her collections also represent that radiant side of her. It’s seen through adorable polka dot prints and kissy lip patterns on the bathing suits. Just imagine the spunky pop star Katy Perry, she obviously found a friend in Lena Hoschek’s creations. Fun, feminine, vintage, timeless…Lena’s imagination and determination has created it all.
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Miss Moss
Miss Moss Corsets
Hand-made corsets are always something special. Experienced wearers, such as Bernie Dexter, swarm again and again to the quality and fit of a hand-sewn corset. German and especially Berlin rockabellas may now look forward to a new corset designer: Miss Moss.
Photo: The paul Green: Model Marlene von Steenvag
The fashion designer, Gemma Moss comes from England. After her training she settled in Berlin to sew and teach. Why Berlin? Well the charm of this city is like a magnet. The precious lingerie can be found on her DaWanda shop, selling chic burlesque corsets and pin up accessories. Detailed information can be found on her website about her work.
Ray Damski, Model: Stephanie Peregrinus
Before we carry on about the fashion, now a word about her second passion. Miss Moss teaches sewing courses attracting interested vintage and pin up lovers offering a variety of workshops. Private lessons can be made via an appointment to learn how to sew corsets and other pin-up style clothes. Its a great opportunity to learn first hand from your new favourite designer!
Rajesh Gurung, Models: Hurricane Irina
Now back to vintage clothing and underwear. Miss Moss designs clearly show inspiration from Victorian, Burlesque or Rococo. What else can be found is sweet rockabilly accessories with lots of polka dots and mini bows. Occasionally one finds a couple of traditional dresses like 1920s style or antique Elizabethan collars, aprons and other vintage pin-up fashion.
Jose Bäßler, Model: Hurricane Irina
Those who prefer to examine first hand these things they should stop by the Savage Store in Friedrichshain. As a true designer, Gemma naturally offers custom made couture. You could also simply contact her through her Burlesque online shop.
Rajesh Gurung, Models: Marlene von Steenvag
The style of Miss Moss is alive and plain at the same time. Just think of cotton candy, a delicate string of pearls, rock n roll and blood red lips. You’ve got an idea of her fashion sense (or a light chaos in the head!) Rockabellas should check out these lovely designs and hope to see many more ideas and styles!
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Savage Wear
Savage Wear
Savage Wear is a burlesque, pin up, retro and rockabilly-inspired boutique specializing in fancy latex wear, founded in Berlin in 2004. The goal of the designers is to create real, wearable latex clothing that can be incorporated into virtually any outfit or costume, no matter how casual or extreme. For special effect type of looks, they also incorporate other materials with latex and liquid latex for one-of-a-kind looks.
Each piece of latex clothing at Savage Wear is designed and manufactured by the designers, with attention to detail and craftsmanship of the utmost importance. Latex is ordered from the English-based company 4-D Rubber, available in a wide variety of colors and thickness levels. Each piece can be custom tailored to your preferred level of thickness to guarantee the perfect piece of latex wear. One unique aspect of their latex pieces is that they are glued, not sewn, to make sure the flexibility and durability of the clothing stays effective and in tact no matter how often it is worn.
In the women’s section of the online shop you will find an endless variety of dresses, tops, skirts, catsuits, corsets, pants, underwear and accessories. Men can even find latex clothing here such as tops, trousers, skirts, corsets and accessories. No matter what your measurements or what kind of latex piece you are looking for, Savage Wear has pieces for both men and women that are made in a variety of colors and thickness levels to perfectly fit your shape and hug your curves.
The vivaciously sexy look of latex is available at Savage Wear in basic pieces such as plain skirts and tops, but also in more extreme styles such as costume pieces and corsetry with woven contrast colors throughout dresses, tops and pants that can be adjusted for an even tighter and sexier look. Whether it’s a solid black skirt or catsuit, army green top to sneak under a work cardigan or a full latex dress that hugs you all over from the neck down, you will find it all in one place at Savage Wear.
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Browse through the diverse selection of pin up, retro and rockabilly-inspired styles in latex available at Savage Wear for the perfect look for any occasion.
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Redcat 7
Redcat 7
Redcat 7 is a boutique created by Berlin-based designer Sammy the Scissors, consisting of burlesque, pin up, retro and rockabilly inspired looks that she has been creating for many years. Her passion for costumes and fashion were refined during her fashion design studies, and after that it was only a matter of time before she was inspired to start her own line, named Redcat 7, in 2004.
Underground Catwalk 2010, Model: Franziska, H&M: Maxine
All Pictures with friendly Permission by Redcat 7
She created it as a way to interpret the femme fatale looks of the burlesque world, as well as the stylish fashion worn by women during the pre-war years, and once again during the 1950s when the pin up fashion began making a statement.
Foto: Cherrymuffin Studios, Models: Bettina May, Eve Champagne, Go-go Amy
Redcat 7 is for women looking for exclusive looks that are fancy, one of a kind and overall just fun to wear. Sammy creates custom designs, colors and looks for local customers who are in need of a unique piece.
30er Jahre Renn Overall, Axel Lehmann, Foto: Tankwart
The “Fashion” section of Redcat 7 offers pin up inspired dresses, skirts and tops for women who want something to wear for both work and play. Black satin and flowing skirts make frequent appearances in the variety of styles.
Foto: Achim Scheffler, Model: Jenny, Make-up: Maxine, Haare: Siggi Appel
In the “Burlesque” section of Redcat 7, you’ll find sexy lace corsets, feathers galore, and plenty of frills for the fierce and feminine look that is coveted by so many women and has made the burlesque scene so popular. Floral hair pieces, masks and choker necklaces accent the corsets for the perfect outfit.
Foto: Achim Scheffler, Fotoshooting in Moskau
5There is even a “Hotrod” section available for men and women who love the greaser look worn in the 1940s, 1950s and 1960s. Full outfits worn in a car shop, bandanas and hats with retro and vintage appeal are all found in the “Hotrod” section. If you love working on cars with your man, these are the perfect outfits that are stylish and functional. If you’re feeling brave, wear a sexy corset underneath to surprise him with once you’re done!
Veronika: Foto: See2Feel
Redcat 7 is perfect for those who are passionate about pin up, burlesque, greaser and rockabilly looks but don’t know where to start. Whether you want a simple corset or hair accessory or are going for a full blown burlesque performance look, there is something offered for everyone.
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Feisty Cat
Feisty Cat
Feisty Cat is a sexy burlesque boutique specializing in a variety of pasties and nipple tassels for the retro, pin up, rockabilly and burlesque bombshell in every woman. Pasties can be the perfect accent to any outfit, wearing them as part of a costume or under a sexy top “just in case” something comes out. Sexy burlesque performers wear pasties and nipple tassels as a part of almost any costume, whether they plan to bare all or just give a peek while doing a dance.
At Feisty Cat you will discover such a variety of pasties and tassels that you’ll come up with tons of new inspiration for costumes, outfits and Burlesque performances. Sea shell pasties are perfect for a mermaid inspired costume or lingerie piece. Black pasties with rhinestones and feathers are ideal for a cabaret look that is classy but still completely sexy. There are even pasties with chains attached that connect the two, the perfect accent for a tease-filled performance.
Looking for some adorably innocent pasties? Sequined cupcake pasties are colorful and adorable, while the kitty cat pasties boast cute red ears atop a black kitty face. Green shamrocks with red tassels are fun and festive, perfect for a sexy redheaded Irish vixen.
Accentuate your pasties and nipple tassels with some vinyl lingerie, false eyelashes, legwarmers, gloves, stiletto heels, feather accessories and much more. Everything you need for the perfect burlesque or retro costume is available at Feisty Cat, with a variety of pasties that will certainly have you coming back for more. Vinyl outfits, retro heels, wigs, bondgirl inspired looks, steampunk inspired outfits and a collection of Bordello inspired looks are all sold here. You’ll certainly find inspiration for a new outfit or performance number, and each one can have a new theme, inspired by a cute new set of pasties.
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Find the perfect top hat or feather hair accessory to complete your outfit. Whether you are a full blown burlesque performer, you’re just looking for a sexy costume for a party or you genuinely love the look and sex appeal of everything offered in the Feisty Cat store. Take a look around for some new sexy attire!
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TO.mTO Berlin
TO.mTO Berlin
Berlin designer Tonia Merz specializes in a particularly seductive and attractive type of fashionable corsets. Men and women alike have discovered the appeal of TO.mTO Korsetts, with a wide variety of designs suitable for virtually any figure, occasion or personal taste or style.
There are different types of corsets available by TO.mTO Korsetts. Using many different materials and design elements, she assembles different pieces according to the personal needs of the customer and the style they are looking for. She creates custom corsets that help you feel comfortable while wearing them rather than finding it painful and difficult to breathe. These corsets are so comfortable they will feel like a second skin while making you feel beautiful, elegant and sexy, whatever you are after.
Aside from custom making corsets to help each customer feel their best, the high quality materials create the perfect finish at first class service that is truly unbeatable. The corsets are of the utmost quality and so durable, they will last for years without wearing down or falling apart.
Corsets sold on TO.mTO Korsetts are available in over the bust styles, under the bust styles, and even men’s styles. Corsets are made to fit the body typeand preferences of virtually any model, so if you are fuller figured or tiny and petite, a comfortable fit will be hand crafted just for you. If you’re looking for something that is super elegant and tasteful, the shimmery emerald green silk is great for a formal evening out. For something a little more romantic and timeless looking, the magnolia blossom styles with golden accents brings back the looks of retro and pin up eras. You’ll feel like a member of the royal court in these looks.
For something a little less formal and a little more seductive, there are corsets made with leather and lace finishes for the ultimate sex appeal. For something sexy yet a bit more sweet and innocent, polka dots offer the perfect look.
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TO.mTO Korsetts can be worn many different ways and have been worn and shown off by many celebrities. Katy Perry, Pussycat Dolls, Nina Hagen, Jennifer Lopez and Barbara Schöneberg are just some of the popular women who have sported one of Tonia’s custom corsets.
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Marlenes Toechter
Marlenes Toechter
Marlenes Toechter is a vintage and retro clothing inspired boutique for the girls who always wished they could dress like their mother or grandmother did when she was in school. The classic and innocent flowing school dresses, the high waisted pants, the cute pea coats and the penny loafers are some of the styles you’ve always lusted over.
Pictures – Chuck Knox Studio Berlin, Model: Tara Vegas / MuH: Maxine Suter.
All pictures: Thanks to Marlenes Toechter
- This is where Marlenes Toechter draws inspiration, creating new pieces for women who have always lusted over this classic style.
The styles portrayed in clothes designed by Marlenes Toechter typically reflect young women’s styles from the 1930′s all the way to the 1950′s. The high buttoned, conservative styles of the 1930′s are available with long sleeved dresses, longer skirted dresses, and more conservative, classic looks, and the colorful, short skirted, short sleeved and more adventurous styles of the 1950′s are also available. Bowling style tops with bold stripes come in all sorts of styles, and flowing swing skirts come in all sorts of colors.
Photo: Bilderscheffler, MUA: Tini Wagner, Model: Tara la Luna
Since the military played such a prominent role in the history of these years, there is a variety of dresses and tops that have collars, stripes and trim done in designs that reflect the military uniforms of the eras. Sailor tops were popular among women, which are also available in the shop.
Feeling like you’d prefer to embrace your inner cowgirl? If you’re a western girl, there are all sorts of western tops and dresses available, too. Reds, blues and golds are brought together to create vintage western pieces, bringing you back to the styles of the old west.
left: photo: Silva Capitana — with Viola Woigk
right: photo: Annie Bertram, Model: Tara la Luna
The variety doesn’t stop there. You can even find a dress or adorable top for your child, perfect for a mother and daughter matching outfit. To complete any outfit, check out the accessories department. Anchor purses and hair bows are available in just about any style and color to complement every dress sold in the shop. Even if you’re not ready to wear a whole dress that represents the era, these accessories are perfect to add a hint of retro to your style.
Photo: Maxim Schulz, MUA: Tini Wagner und Maxine Suter
mit Maxine Suter und Tini Wagner.
With Marlenes Toechter the prices are reasonable and the quality is exceptional and diverse. If you’ve lusted over your mother’s wardrobe, look no further to find an outfit for yourself!
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Frozen Hibiscus
Frozen Hibiscus
Frozen Hibiscus is fledgling German fashion line featuring an original reinterpretation and vintage styles and retro fashions. Founded by designer Claudia Urbanek, who hand makes all her designs from her atelier, her apparel stands out from the crowd with her divinely decadent vintage kitsch for the selective rockabilly greaser and pin up lady.
Frozen Hibiscus came to be in 2007 spawned by Claudia’s fascination with all the vintage fashions from the 1920s through the 1960s and from these styles she bases her collections.
The 1920s collection brings to mind the nascent years of Hollywood glamour paired with the androgynous styles of that time, like the flapper outfit “Thalia” featuring an embroidered satin cream shirt and elegant kimono paired with brown velvet pants and the masculine “Fay” complete with trousers, blouses and tie and hinged cuffs embroidered with to an exquisite and a stylized design.
The “Tiki” gallery of the Rock-A-Hula line is filled with Berlin mermaids sporting pencil skirts of the 1950s, wide-leg, high-waisted, side-buttoning pants of the 1940s and tree meet wiggle halter dresses like the “Reef”, made from fabrics with colorful patterns of flowers and butterflies create a Hawaiian dream.
The 50s Sweethearts gallery on the Frozen Hibiscus site has clothing appropriate for pin up darlings like the “Lagoon” a pale blue sleeveless top paired with the ”Sailor” swing skirt in white with a double line of pale blue ribbon circling the hem, and outfits best for rockabilly ladies like the back-buttoning, tight-fitting “Cherry” Corsage top, in strapless fitted black satin with double cherries embroidered on the lower waist and topped with a fringe of red frill perfectly paired with a black straight skirt.
Under accessories you find the charmingly campy coconut purse, made from the actual shell of this tropical fruit and a simple wrapped-rope strap, a classic purse with curved bamboo handles made with ‘Aloha” fabric complete with mini-hula girls in perfect Tiki style.
Frozen Hibiscus is available to the public in as their Berlin shop “Mixed Pickles” from Wednesdays through Saturdays and by appointment and Ms. Urbanek will also accept privately commissioned custom orders. If it is too long a wait to travel to the store, then take a look online at www.frozen-hibiscus.de and contact Claudia directly for questions and ideas.
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Pony Maedchen
Pony Maedchen means “Pony Girl” in German and is an online cheesecake pin up and military-uniform clothing shop named for the pony-tail hair styles worn by the Queen of Pin Up herself, Bettie Page.
Created by designer Valena Fürstenberg and based in Berlin, Germany, their sexy-yet-innocent high-quality garments are also available in brick-and mortar stores in Germany, Austria, the Czech Republic and Switzerland. If you ever happen to be on a fashionista tour of Europe you can buy Valena’s threads directly by popping in to the Pony Maedchen Showroom or the Savage Store in Berlin, the Flaming Star in Stuttgart, or by visiting Boogies in Innsbruck, Austria or Manillusion in Oslo, to name a few.
At Ponymaedchen, Valena’s designs not only pay tribute to the 1940s pin up styles popularized by Peruvian painter Alberto Vargas but to the troops who loved his girlie pictures. Here you’ll find all manner of smoking-hot pin up style army, navy and police uniforms to suit every kind of bold sex kitten for almost, but not quite every occasion. Smart and girlie retro dresses, meadow girl garments, hot vintage-style tops complete with ruffles and puffy sleeves, pencil and circle skirts with round button and ribbon details, pin up style and sailor swimsuits, plus limited edition dress designs are all available with Valena’s signature fashion style of extravagance blended with repression. Here the female-flattering cut and construction and simple, elegant and timeless designs work together to create tempting, girl-like apparel that provide each individual lady with perfect combination of innuendo and discretion. All prices are in Euros and range from 29 € for accessories to 200 € for uniforms and custom dresses.
Ponymädchen helpfully provides sizing charts online in both inches and centimeters, so customers from all around the globe can find a perfect fit. Their minimum order price is 30 € for retail and 750 € for wholesale; returns are accepted for all unworn the garments with tags intact and in the original wrapping. They accept payments through PayPal, prepayments directly through bank wire transfers and ship worldwide via land/sea or via Airmail if the customer prefers. Follow Ponymädchen on their eponymous MySpace page or sign up for their newsletter to learn about all their latest fashions and deals.
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Miss Mole
Miss Mole
Miss Mole is an online, girls-only retro clothing shop based in Germany. A leader in European high-quality online retro-retail with an adrenaline-raising, unbelievably gigantic selection of hot pin up girl styles, it will stop even the most experienced vintage fashionista in her tracks.
Ladies, set aside a good chunk of time to browse Miss Mole’s pages and pages of supremely feminine, figure-enhancing, swing, rockabilly and silver screen bombshell clothing because you are going to need it.
Miss Mole presents us with a conglomeration of many different brands, some of them very well-known, like Bettie Page, and others less famous, which helps to set them apart from others. True, it may be possible to purchase some items at other locations but this shop puts a priority on originality, quality and exclusivity so that every hard-core retro-chick can find the perfect outfit for her. Sizes come in a range from XS to XL with a detailed sizing chart listing the chest, waste, hip and length measurements of each one so that every lovely lady can find her perfect fit and become even lovelier.
Whether you are a sailor-style bathing cutie or a sexy, skin-tight, bombshell dress kind of gal you can find ample options to suit your look and help you look more ample. Just a sample listing of their fabrics include cheetah prints, pin stripes, polka dots, cherries and solids and they don’t just sell clothing. At Miss Mole you can find fascinators, bad-ass purses, hair clips, belts and brooches. Their selection is broad, their quality top-notch yet their regular prices are completely affordable and that is before their reduced offers. Their super-super-sale section has pages and pages of clothes, accessories and more with their prices sliced from 20% to 50%. Even better, it can be shopped from on any day of the year.
Miss Mole ships within most European countries at a flat rate of € 9, 90 and at a variable shipping rate worldwide via Hermes Versand or Deutsche Post AG. European orders will arrive in 6 to 10 days while international orders take up to 4 weeks. Payment can be made either directly to their German bank account or through PayPal from other European countries. They accept returns only up to 2 weeks after you have received your order.
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